Brand Guidelines
Premium Beauty & Aesthetics — Identity System 2025
On Dark Background
Riaa Fiore Aesthetics is a premium beauty and aesthetics brand that blends Italian elegance with modern luxury — designed for the discerning client who values quality and refinement above all.
The "RA" monogram is framed within a circular emblem with a four-pointed star and a botanical leaf motif — symbolising natural luxury, premium craftsmanship, and timeless feminine beauty. The wordmark is set in spaced small-caps.
#C5922E
Primary Gold
Brand Primary
#E2B96A
Light Gold
Highlight / Tint
#130A08
Noir
Primary Dark
#1C0F0A
Warm Dark
Secondary Dark
#F5F0E8
Warm Cream
Body Text
#1B3A8C
Royal Blue
Colour Alt A
#8B1A4A
Deep Mauve
Colour Alt B
Gradient
Purple to Crimson
Colour Alt C
Primary — Cormorant Garamond
Cormorant
Garamond
Italic — Beauty in Form
Light 300
Aa
Regular 400
Aa
Medium 500
Aa
Bold 700
Aa
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Secondary — Montserrat
Montserrat
Medium Weight
Bold Weight
Light 300
Aa
Regular 400
Aa
Medium 500
Aa
Bold 700
Aa
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
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Front — Visiting Card
Back — Visiting Card
Letterhead
Horizontal Desk Card
Social Media
Target Audience
Goals
Content Types
Growth Tactics