Social Media · 2025
Client
Independent Wellness Creator
Industry
Wellness / Content
Timeline
1 Week
Deliverables
AI-Generated Visual Series, Captions
Role
Concept + AI Art Direction
01
A wellness creator wanted a visual series around 'energy protection' that felt otherworldly and shareable without a traditional photo or video shoot.
02
01
Explored protection and aura motifs as the visual core of the series.
02
Directed AI-generated imagery toward a consistent, polished aesthetic across the set.
03
Wrote short, affirmation-style captions to match each visual's mood.
03 / Results
+90%
Reach vs. account average
5
Visuals in the series
1 week
Concept to publish
“It looked like nothing else on my feed — and people felt that the moment they saw it.”
— Creator, Independent Wellness Page
