Visual Mottion
Physio 365 — Brand Refresh

Brand Identity · 2025

PHYSIO 365 — BRAND REFRESH

Client

Physio 365

Industry

Healthcare / Wellness

Timeline

5 Weeks

Deliverables

Identity Refresh, Signage, Social Kit

Role

Lead Designer

01

THE CHALLENGE

Physio 365's old visual identity didn't reflect the warmth and energy of their care — it needed to feel active, modern, and approachable rather than purely clinical.

02

OUR APPROACH

01

Brand Strategy

Repositioned around the line 'Adding health to life.'

02

Identity System

Refreshed wordmark, dynamic figure motif, supporting color system.

03

Rollout

Applied across clinic signage, uniforms, and a refreshed social presence.

03 / Results

THE OUTCOME

+45%

New patient inquiries post-launch

100%

Staff adoption of new identity

4.7

Average patient satisfaction rating

“The new look matches how our team actually shows up for patients — energetic, warm, and professional.”

— Director, Physio 365

Scroll to Top